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There are many ways to promote
your website. We'll mainly discuss search engines because it's the
most effective way.
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The links below go directly to the addURL
pages of major search engines: |
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Use META tags: |
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Most search engine will look inside META tags in your web page.
Here is the example of how to use <META> tags.
<meta name="description" content="How to promote your web
site.">
<meta name="keywords" content="announcing web site, web
submission, web promote, internet promotions, submit">
These META tags should be put in <HEAD></HEAD>. In
"description", put the brief description of your page. In
"keywords", list the keywords that you think your visitors will
find your site by typing those keywords. You can separate each
keywords or description by using comma (,) as shown above. |
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Page Title: |
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Infoseek will use your title as the priority in their search
process. Name your title carefully. Try thinking about what
keywords your visitors will type to find your page. Yahoo also
uses page title and the description that you submit to search. |
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Contents of your page: |
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Some search engines such as Excite will not read META tags but
it will look at the content of your site. If you use image map,
please make sure that you also have words as an alternative. |
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Don't repeat the same keywords more than 5
times in META tags. Lycos, will ban your page (by placing it
down the list or not listing it) if they find that you are
repeating words to improve the ranking. |
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Make sure that there are keywords in 3
places. META tags, page title, and contents of your page. |
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Search Engine Secrets: |
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| Search Engine: |
Processing
Time: |
Use <META> |
How it works: |
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AltaVista |
1-3 days |
Yes |
AltaVista will
look for page titles and description in
<META>
to match search keywords. About a month after your
submission, it will revisit your site to find other
pages to be added. |
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Excite |
4-6 weeks |
No |
Excite will look
at the words in your pages. Make sure that your pages
contain keywords that visitors will use to search for
your page. Excite follow the links on your pages to find
other pages on your site to be added. It will also
follow frames links and may index the pages inside your
frames. |
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HotBot |
3-5 weeks |
Yes |
Pages that has
keywords in <META>
will be rated higher than pages that do not have
<META>.
It will looks in both META tags and page titles, so make
sure keywords are in both places. Some common word such
as "the," "Web," "A," or even "HTML," are ignored. If
your page has a specific word, it will be ranked higher. |
| Infoseek |
immediately |
Yes |
Infoseek will look
for page titles that match keywords (typed by visitors).
If you think most of your visitors will type "CGI" as a
keyword, so title your page with this word. You can
frequently update your record on more than 1 time in 24
hour. |
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Lycos |
4-6 weeks |
Yes |
Lycos will indexes
the popular words in your page, so make sure that
contents of your page contains keywords. It also looks
in <META>,
so make sure that your keywords is there. Like Excite,
it will index frames pages. |
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WebCrawler |
4-6 weeks |
Yes |
WebCrawler lists
page titles, so it's a good idea to name your titles
relevant to keywords. WebCrawler will not spider all
your site. Submit each page separately. |
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Yahoo |
4-6 weeks |
No |
Yahoo will keep
your site in its categories. You may be listed in one or
more categories depending on your contents. Searching
process will match your page title with description you
give to them. You may need to submit your site several
times before getting listed. |
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For questions, comments, errors, etc. e-mail
webmaster@danno.net
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